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Analysis - What is tagging?

Kate Laine-Toner -

What is tagging?

Qualitative answers can be turned into more specific (quantitative) data by using tags during the analysis process. Tagging, or coding responses also allows for key themes to be picked out of an individual's response, for example:

An example text answer describes that there is anti-social behaviour and drug activity in the area. These are quantitatively checked in checkboxes by an analyst with various tag options

When can I add tags to my consultation?

Tags can be added and applied when you are adding questions to your consultation or afterwards in 'Analyse responses' when you are carrying out your analysis.

It is important to note that tags are applied on a per question basis - i.e. if you want the same tag on every question in your consultation you will need to add it. You only have to tag a question once and the tag will show on every response. There is no limit to the number of tags that can be added. Once tags are added, they can be selected when appropriate on a per response basis. 

Tags are visible to the analyst, the consultation owner, the Department Admin and the Site Admin. Tags are not visible to the public. 

It is possible to add tags at any stage of a consultation.  We recommend that, whenever possible, you set up your tags at the same time that you set up your respondent questions. This will allow for consistent analysis across all responses.

How can I use tags during analysis?

Tags can be used for picking out key themes within responses (especially within qualitative consultations) which can then be exported.

For all survey consultations, responses may be downloaded as an .xlsx file. To download this file, go to the consultation dashboard and select Download all responses including analyst fields:

Consultation dashboard has options to download all responses and to download all responses including analyst fields

When a question has tags, this prompts extra columns within the .xlsx report which contain the tags for that question (one extra column per tag).

A close up view of the export showing how tags appear in columns

Tags may also be used to group or cross tabulate data. Within the 'Response by Question' option in Citizen Space it is possible to group by tags. Tags can therefore be used to filter responses to a question into relevant themes. An .xlsx export of the question grouped by a certain tag can then be exported from this page. Please see the article How do I use filtering and grouping of responses? for more information. 


Related articles:

What are analyst or hidden questions?

How do I add analyst questions?

How do I tag responses?

How do I use filtering and grouping of responses?